Scion was a marque of Toyota that debuted in 2003 and was available only in the United States and Canada. The marque was intended to appeal to younger customers: the Scion brand …

Dec 17, 2025 · Starting with a side-by-side first shown in November, the revived Scion brand will become a 'mobility' company, but don't expect a new tC.

Dec 16, 2025 · Scion Is Back, As Toyota's 'Not Traditional Vehicles' Division It starts with a side-by-side, but expect more than off-road projects from the revived Scion brand.

6 days ago · After unveiling a Scion off-roader concept at SEMA, Toyota has clarified its future plans for the brand—and they don't involve an FR-S successor.

6 days ago · Toyota’s Scion brand returns with a wild hybrid concept, hinting at a nontraditional future filled with experimental mobility products

Nov 4, 2025 · This project was spearheaded by North American Toyota engineers with a passion for off-roading, resulting in a high-output turbocharged hybrid setup that blends Toyota’s …

Nov 4, 2025 · Built from Tacoma parts, the SEMA-debuting Scion 01 shows Toyota testing the waters of the fast-growing off-road SxS segment.

Nov 4, 2025 · No doubt, if you saw the word "Scion" in the headline before seeing the lead image on this story, you might have anticipated a revival of Toyota’s former youth-courting brand that …

4 days ago · Scion Makes A Comeback With A Rugged Side-By-Side Toyota dropped the Scion brand in 2016, and information on what the automaker plans to do with the defunct brand has …

6 days ago · Toyota's revival of the Scion brand as a "mobility" company signals a bold shift in the automaker's strategy, aiming to redefine the future of transportation through innovation and …