Microsoft’s new Edge browser replaced Internet Explorer as the default in Windows 10. We reported during the launch of Windows 10 that Google Analytics was not properly tracking the new Microsoft Edge ...

Google Analytics added a new benchmarking feature today. Users can now compare their site’s performance to industry benchmarks, though only if they agree to share their data to help produce such ...

Google's geographic report remains a solid starting point to explore location-based insights, and an easy entry point for a budding analytics team. Getting started with analytics tools can get ...

Google Analytics announced a new set of reports that should help marketers and website owners to understand how users behave on their websites. The feature was presented this morning during Web 2.0 ...

Opinions expressed by Entrepreneur contributors are their own. In a lot of ways, Google Analytics is like the eyes and ears of your website. The popular free tool automatically collects helpful data ...

Google Analytics just got better. Google will begin rolling out a set of major upgrades today to the free Website measuring tool. The new features include the ability to create custom reports, better ...

Google Analytics is the most well-known and widely-used analytics software in the industry. However, it can still take time to get familiar with the platform. With so many data visualizations and ...