While Geico was investing in marketing and neglecting IT, its rival Progressive was investing in technology and gaining ...

Geico is taking a fresh approach to insurance advertising with a new brand platform that shifts focus from pure savings to the emotional satisfaction of making smart financial choices. The campaign, ...

Geico is launching a new brand platform, “It Feels Good to Geico,” that features four new spots across two creative extensions, per details shared with Marketing Dive. “We All Do It” includes two ...

Expansion in Silicon Valley reinforces GEICO’s commitment to innovation and top talent recruitment GEICO announced today the opening of a new office in Palo Alto, placing the company at the heart of ...

Geico offers below-average car insurance rates and the highest number of discounts among the companies we analyzed Written By Written by Insurance Staff Writer, WSJ | Buy Side Kara McGinley is a staff ...

Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...

Geico’s latest creative effort, which was developed in partnership with The Martin Agency, is meant to encompass multiple insurance markets while maintaining a consistent brand image. Humor and value ...

Scammers don't just reach out directly — they also set traps by creating fake websites and listing fraudulent phone numbers online that appear to belong to legitimate companies. Venmo warns that its ...

Calling the wrong number could cost you hundreds of dollars if you hook up with a bogus customer service line. A metro Detroit woman was shopping for cheaper car insurance in June, and like most ...

CLEVELAND — GEICO is expanding its corporate footprint in Northeast Ohio with a new office for more than 50 employees opening Wednesday in Beachwood. The insurer announced in a press release that the ...