Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements designed to help organisations interpret digital campaign data with greater ...
A Miami Herald and Tampa Bay Times investigation found the DeSantis’ administration’s use of public money to fund a campaign against marijuana and abortion access was more sprawling than previously ...
AdImpact, an organization tracking political ads, estimates the Maine Senate contest could help draw more than $300 million ...
First-of-its-kind analysis of hundreds of climate-related advertisements from BP, Chevron, ExxonMobil and Shell suggests that ...
The car reveal is a staple of automotive ads and presentations, wherein draped fabric is pulled back to show off a new model ...
Repeat adverts have triumphed this Christmas with five of the top ten performing TV spots in the UK reusing previous ads, ...
A large portion of advertisements on websites and apps—about 30 -40%—are never seen by human eyes, never processed by human minds, and never shown to real users at all. According to mFilterIt, a ...
Google Ads has become more of another game with AI running the show in the background. The agencies that took hours to optimise bids and keywords now use smarter tools that learn, adapt and optimise ...
Mamdani won the general election with 50.4% of the vote, a larger share than was predicted by most polls, and his get-out-the-vote campaign has received some of the credit. Mamdani claims that his ...
For much of the political world, 2025 was a year of transition. Here's what those changes mean for campaigns in 2026.
The tools driving creative, workflow automation, and search visibility in performance marketing – plus guidance for choosing ...
The experience of a number of heirs highlights unsettling questions about Prop 19 that was narrowly approved by 51% of ...