As US viewers increasingly adopt ad-supported streaming, they find the ad experience is better than it used to be, according ...

In unsettled economic times, young viewers are especially willing to accept advertising to save money on subscriptions.

Throughout 2025, AbbVie’s Skyrizi and Johnson & Johnson’s Tremfya were mainstays at the top of the monthly TV drug ad ...

A better ad experience leads to a greater likelihood to accept ads to save on subscription costs, according to Hub. Over the ...

The report says AI is reshaping workflows across Asia’s content ecosystem, lowering costs and speeding delivery — advantages ...

While newer cutting-edge series typically win critical kudos and accolades, Gen Z and Gen Alpha viewers are binge-watching programs that became hits on the broadcast and cable networks in the ...

A new study has proposed that Alzheimer’s disease can be successfully reversed instead of just being slowed down.

Kapwing study has found low-quality AI-generated videos, or AI slop, have filled up 22-33% YouTube, relying on algorithmic ...

Tech giants such as YouTube have looked to curb the spread of low-quality ‘AI slop’, but they also view AI-generated content ...

The findings, which were published December 9 in the journal Nature Communications, are the clearest evidence of mixing ...

Human evolution’s biggest mystery, which emerged 15 years ago from a 60,000-year-old pinkie finger bone, finally started to ...

In mouse models, treatment repaired brain pathology, restored cognitive function, and normalised Alzheimer's biomarkers. The ...