From Thanksgiving feasts to daily workouts, here's how the AI-powered coach in the Fitbit app kept me on track and actually ...

The downside to a watch that's basically all screen is that it's more exposed to the realities of life (mine, in particular). As an outdoor enthusiast and a mom of three kids whose personal hobbies ...

Objective: Utilizing the S-O-R model as a guide, this research delved into how celebrity characteristics and media content characteristics impact women’s behavioral intentions. The study zeroed in on ...

It used to be only elite athletes knew their VO 2 max. Considered an objective measure of aerobic fitness, VO 2 max testing was typically performed in labs by trained personnel, making it inaccessible ...

This article was produced by Harvard Business School Working Knowledge and features the insights of faculty member Andy Wu. Harvard Business Publishing: Copyright ...