From octopus-inspired soles to GEL cushioning, ASICS’s story has been fueled by innovation and commitment to continuous ...
Adidas, Nike, and Reebok would have you believe that purchasing their products will change your life. Is that just marketing convincing us that the shoe-makers are smart, or is there more behind the ...
SAN DIEGO — Running has been around as long as there’s been something that could chase humans, but racing isn’t quite as old. The first documented race was about 1000 years ago. But over the last ...
LONDON, ENGLAND - APRIL 24: Eliud Kipchoge and Sir Mo Farah attend the Elite men’s photocall ahead of Sunday’s London Marathon at The Tower Hotel on April 24, 2019 in London, England. (Photo by Joe ...
First seen on the feet of Marty McFly in the second installment of the “Back to the Future” trilogy in 1989, the technology of self-tying laces finally exists and is being made available by Nike 27 ...
As additive manufacturing (otherwise known as 3D printing) becomes ever more advanced, more and more industries are beginning to embrace it — and the footwear industry is no exception. Just yesterday, ...
Tiger, can you talk about the TW '15 shoe and the technology behind it? The tech part is easy. I wanted more mobility and more stability. Those two things are counterintuitive. But that is one of the ...
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. TOMS is using virtual reality technology for ...
Technological innovations have aided professional sports performance in myriad ways, but one area that is, perhaps, less publicized is technology’s impact on the sports equipment used in competition ...
Plastic shoes have been around for years, and 35 companies now turn them out. But plastic has mostly been used for cheap shoes because it does not breathe like leather and usually makes feet hot and ...