Did the network receive a viewership bump?

MSNBC has officially transformed into MS NOW, but the channel still offers the same programming. The winds of change are hitting gale force levels in the entertainment industry. Comcast, for example, ...

It's a new dawn for MSNBC, which is being rebranded and will now be known as MS NOW. The transition comes as the channel breaks off from its current parent company, Comcast NBCUniversal, and moves to ...

In a sweeping brand shift tied to Comcast's plan to spin off most NBCUniversal cable networks, MSNBC will adopt a new name—MS NOW, short for 'My Source News Opinion World'—and shed the iconic peacock ...