Fashion logos come in all forms – from intricate heritage designs to timeless graphic emblems. In such a diverse industry, a unique logo is key to standing out from the crowd. Some enduring fashion ...

Christopher Reeve in the 1978 adaptation of "Superman." The blue, red and yellow suit has over the years cultivated an unlikely fashion fan base. - Warner Bros/Everett Collection “I don’t think I was ...

New symbol is at the heart of identity for counter-fashion brand and movement.

In recent years, the fashion industry has shifted its focus. What was once predominantly about personal expression and aesthetic appeal now often appears to revolve around brand identity and ...

You might be able to pronounce the names of your favorite labels, but do you know what their signature logos look like? Sure, some of them are sprawled across your go-to designer handbags, but a ...

On a recent Tuesday at the newly opened Champion store in Philadelphia’s Center City, the brand’s oversize red, white and blue “C” is everywhere: across the chest of thick cotton sweatshirts, down the ...

Goodbye Céline, hello Celine. The LVMH-owned fashion label unveiled a new logo over Labor Day weekend, and the internet is very divided about the typographic facelift. This would be the second time ...