Porsche wants to use a camera to capture any color you see, anywhere, and then replicate it on the car instantly.

Porsche's patent is more about the method than the technology that would let the paint color change happen. It acknowledges ...

View post: Kia Drops Cheap December Lease For 2026 K5—How Does The Camry Compare? No one knows better than the folks who manufacture and market automobiles how crucial the choice of color is. Now, ...

You’ve probably heard of Porsche’s Paint to Sample program that allows customers to spec their car in colors not listed among the stock color swatches. But did you know it’s not just one program, but ...

Have you always wondered what you’re car would look like if it was a different color, but don’t want to pay thousands to have it wrapped or re-sprayed? Well, BMW could be just a few years away from ...

SAN FRANCISCO -- The BMW Flow electric SUV concept can change hues at the press of a button, going from white to gray or black, and back again in moments. While it can't go beyond shades of gray and, ...

Wrapping your car can make it look cool, turn it into a moving billboard, or hide its ugly paint job. But will a wrap damage what's underneath it?

You may have rolled your eyes slightly when if you saw the scores of Maybach logos on the hood of the Mercedes-Maybach SL680, but the new PixelPaint process used to achieve that look may have a bright ...

Automotive paint technology has come a long way since Henry Ford famously stated, "The customer can get the Model T painted in any color he wants, so long as it's black!" This was the only option in ...