Lingerie startup Adore Me just launched a new weapon in the lingerie wars — plus-size bralettes. Bralettes, of course, are those super trendy padding-free, wireless bras that pretty much all lingerie ...

Adore Me, a lingerie company, has called out social media streaming platform TikTok for discrimination – noting that the app had removed several of Adore Me's videos featuring models of color and plus ...

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Adore Me, the fast-growing e-commerce company that has been taking aim at Victoria’s Secret, is now shifting into a new vertical that its brick-and-mortar rival is also in: active wear. The ...

The New York-based lingerie brand Adore Me has revealed plus-size brunette models are likely to sell more underwear than slimmer blonde models. The research was based on three TV adverts launched in ...

Victoria’s Secret announced that Christine Vellani will become the new head of Adore Me, marking a significant leadership shift at the plus-size brand. This decision comes at a crucial time when the ...